Lela Mosemghvdlishvili (1982) joined the Department of Media & Communication at Erasmus University as a lecturer and a PhD candidate in 2010. She is teaching various courses to the students of the International Bachelor Program Communication and Media (IBCoM). Apart from teaching Lela dedicates time to her PhD research "Getting 'smarter', having 'smarter' phones", which explores how smartphones develop from the perspective of the social shaping of technology and the critical theory of technology.
After moving to the Netherlands she expanded her interests from journalism to media studies and graduated (cum laude) from University of Amsterdam with a MSc degree in Communication Studies. Her master thesis Framing and Praising Allah on YouTubestudied how Islam was framed in self-produced YouTube videos and what motivated users in various countries to videoblog about this religion.
In 2008-2010 Lela was working as an analyst in TCM (Technology, Communication and Media) practice at a multinational executive search firm Spencer Stuart in Amsterdam.
Apart from her mother language Georgian, Lela is fluent in Russian and English. Her extracurricular interests include poetry, contemporary dance and documentary photography.